Marketing vs. Advertising

This week Crystal is riding solo! Did you know that there is actually a difference between marketing and advertising? In this episode, Crystal breaks it down layer by layer, it's a piece of cake!

Have you ever made a cake and either did not follow directions or messed up a step? Then you kind of just ruined the essence of a cake. It will either not bake correctly or it just is not edible. That is kind of like marketing and advertising. Crystal uses a family recipe to explain how marketing and advertising are a lot like baking a cake.

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