Get Real Honest With Your Marketing Strategy

This week Crystal is flying solo in the lemonade stand. In this week’s episode, we talk about what a comprehensive marketing company could be for contractors. 

Marketing is a game. A game of strategy, flexibility, and measurability.  We MUST get out of our own way.  We must know where to focus, where to obsess, and where to be laxer. We must run the company.  We need to stop letting the prisoners run the prison.  Guide your team, lead your team, and hold them accountable. 

Trust professionals. Trust the process.  Trust yourself. 

Visit TheYellowChairPodcast.com and download a simple calendar for you to start entering your marketing strategy and share it with your team.  It’s simple, but it’s a start!

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We’ll see you next time, Lemonheads!

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Q&A Session from ACCA 2022: Questions from the Lemonheads

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How to Keep My Team Informed About Our Marketing