Prepping Your Company for a New Year

Are you ready to give your marketing performance an end-of-the-year checkup? In the virtual Lemonade Stand, Crystal is flying solo, reviewing past strategies, evaluating their success, and laying the groundwork for an explosive new year in business. We'll pull back the curtain on the crucial act of analyzing financial reports and contracts and explore how to effectively use tracking numbers in your CRM to measure the success of your strategies.

0:30 - Getting Started and Onboarding
2:20 - Pull a Financial Report
10:00 - Tracking Customer Origination
12:15 - Building and Filling Your Buckets
13:00 - How Are You Staying Top of Mind?
14:30 - Spending to Let Customers Find You
17:00 - Taking Care of Your Existing Customers
19:30 - Wrapping Everything Together

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We’ll see you next time, Lemon Heads!

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100th Episode Special! Our Favorite Moments and More